#GrowYourOwn Edible Garden
Miracle-Gro knows what you’re up to on the weekend on April 20th and wants to make the experience EVEN better. Taking an edible is great and all, but it’s even better when you’re out in nature and gardening! We know you took one… now try growing some…like beets, and Swiss chard, you know.
We created a limited edition Edible Gardening Kit, complete with soil, beet, carrot, spinach, and chard seeds, mulch and The Edible Almanac.
We surprised and sent these out to people who often create “Gardening” Content (a 4/20 safe phrase people use online).
The Edible Gardening Series with Action Bronson
We collaborated with the edible enthusiast and talented chef himself, to bring the Edible experience full circle.